A kitchen in Lagos.
A mission for Nigeria.
Mrs. Samuel Fruit Juice started in September 2024 with a press, a fridge, and a refusal to put sugar in anything. This is how it grew — and where it's going.
"Last year September, we started this journey with a simple vision — to create fresh, honest juice from Nigerian fruit and put it in glass on a Lagos table."
"We started in our kitchen. One press. Six bottles a day. People came back the next week asking for more."
"By the third month, the kitchen wasn't enough. We moved to a proper prep room, hired two people, and stopped pretending this was a side project."
"Today we press thousands of bottles a month. Same recipes. Same press. Same morning delivery."
"But it has never been about scale. It has always been about respect — for the farmer, for the fruit, and for the person who twists the cap open."
"This is more than business."
"This is about building a sustainable future for farmers, distributors, workers, and families across Nigeria."
"To every fruit farmer…"
"To every farm cooperative…"
"We invite you to partner with us."
"Let's reduce waste together."
"Let's create value together."
"Because the future of fruit processing in Nigeria is just beginning."
From one press to a movement.
First bottle
Six bottles in the Samuel family kitchen. Three friends, three strangers.
First 1,000
Word travelled. We started a WhatsApp delivery rota for Lagos Island.
Glass-only commitment
We say no to plastic, permanently. Bottle-return programme launches.
First wholesale account
A boutique hotel in Lekki adopts Sunrise Blend for guest breakfasts.
40,000 bottles served
And counting. Every one of them pressed the same morning it shipped.
Mission scale
Partnering with farm cooperatives to cut post-harvest fruit waste across Nigeria.
Partner with us.
We're actively buying from farm cooperatives across Nigeria — including fruit that won't sell at retail. If you grow fruit, distribute it, or run a venue that wants real juice on the menu, we want to talk.